The London tech firm Nothing has been dropping hints about the impending release of a new product by posting mysterious photos and videos of a single bug. “ladybug out, beetle in” and a video of a crawling beetle with the caption “beetle incoming” are the most recent tweets from the company, respectively. This has led many to believe that Nothing is preparing to unveil its next generation of wireless earphones, the Ear (2).
🐞 out, 🪲 in.
Nothing is known for its strange and mysterious product teasers. The Ear (1)’s launch was accompanied by continuous ladybug imagery from the company’s marketing materials. As Nothing has modified its website to match the promotional materials seen on Twitter, with the addition of the phrase “coming soon,” the new beetle teasers may indicate that the Ear (2) is ready to be released.
🪲 incoming.
Like this tweet if you want a sneak peek of what's coming next. pic.twitter.com/IcBQRCJNP6
— Nothing (@nothing) March 3, 2023
Back on March 1, the account posted another mysterious tweet: “Something mighty is on the horizon. Can you guess what we’re cooking up?”
Although the Ear (2) release is shrouded in mystery, January renders suggest the design may not deviate significantly from the original. According with Nothing’s brand name, the earbuds nonetheless allow a transparent view of the product’s inner workings. Although minor adjustments have been made, one leaked render reveals that the microphone is now placed closer to the stalk.
The Ear 2 is rumored to feature upgraded features like active noise cancellation that can be adjusted to the user’s preference (ANC). This is a desirable quality in the top wireless earbuds, making the Ear (2) a potential market leader.
Although the release of the Ear (2) has not been officially announced, recent website upgrades and promotional materials hint that its release is soon. Consumers will be waiting with bated breath to get their hands on Nothing’s newest offering in the rapidly expanding wireless earbuds market as more details become available.
